Development Consultancy
Strategic advice for residential development.
Studio Ellis provides strategic consultancy, development appraisals, market insight, sales and marketing advice to housebuilders, developers and agencies.
We work across the development lifecycle, providing independent advice on the decisions that shape a scheme, from product and positioning to pricing, launch and sales performance.
Our experience spans valuation, residential sales, marketing and development consultancy, including work on some of London's fastest-selling residential schemes. This gives us a broad understanding of what makes a development work, both in the market and for the people who will ultimately live there.
Strategic thinking from the outset.
The strongest developments balance strategic thinking and commercial rigour with a genuine understanding of how people want to live.
Product, pricing, positioning and marketing should work together to create a clear and compelling proposition. When these elements are considered early and aligned throughout, they can build momentum at launch, support strong off-plan sales and sustain performance through to completion.
We work alongside development teams, agencies and other project stakeholders, bringing an experienced and independent perspective where it adds value.
Development Strategy
Market-led advice to help shape the right development proposition.
- Development reviews and appraisals
- Product, specification and unit mix advice
- Scheme positioning
- Market intelligence and competitor analysis
- Development and sales strategy
Pricing & Valuation
Evidence-led advice to support development, funding and sales decisions.
- Residential valuations and market appraisals
- Pricing strategy and recommendations
- Comparable market analysis
- Pricing reviews throughout the sales period
Sales & Marketing
Strategic advice from pre-launch planning through to sales completion.
- Sales and launch strategy
- Marketing strategy and reviews
- Sales performance analysis
- Agency and sales-team support
- Customer journey and experience
Project Support
Experienced consultancy at key stages of a development or throughout the life of a project.
- Development and strategic reviews
- Reporting and performance analysis
- Launch preparation
- Sales and marketing reviews
- Independent second opinions
- Additional consultancy resource when required
Flexible support, shaped around the project.
Studio Ellis can be engaged for a specific piece of work, at a key stage of a scheme or on an ongoing basis throughout a project. The scope is shaped around what the project requires, with senior-level experience applied where it can add the most value.
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